The first ever virtual edition of Prudential RideLondon – the world’s greatest festival of cycling – will take place on 15 and 16 August to celebrate cycling and raise funds to help save the UK’s charities.

My Prudential RideLondon is an exciting, free event that will enable riders of all ages and abilities to cycle a range of distances, based on the events included in the traditional Prudential RideLondon weekend from wherever they are in the world, have fun and raise crucial funds for charity.

“My Prudential RideLondon offers a fundraising challenge for everyone, whether that’s an amateur rider doing 100 miles or a family enjoying a 1km bike ride together. It can be done wherever you are and at any time on 15 or 16 August. 

How it works

My Prudential RideLondon includes four challenges for all ages and abilities which participants can do on a route of their choice, wherever they are in the world:

  • My Prudential RideLondon-Surrey 100: 100-mile ride
  • My Prudential RideLondon-Surrey 46: 46-mile ride
  • My Prudential RideLondon-Surrey 19: 19-mile ride
  • My Prudential RideLondon FreeCycle: An event that allows you to set your own challenge (starting from 1km) on the wheels of your choice: bikes, push scooters, skateboards, trikes, balance bikes, rollerskates, wheelchairs or anything that is self-propelled (e-bikes are fine too).
The new My Prudential RideLondon app will be available to download in the event week. This will give every participant and supporter a unique ride day experience, including:
  • A GPS function that enables friends and family to follow a rider’s progress on the virtual Prudential RideLondon route
  • Creation of a personalised Prudential RideLondon certificate that shows the rider’s completed route and ride time
  • Selfie frames to give riders personalised Prudential RideLondon finisher photographs
  • Direct donation button through to each rider’s Virgin Money Giving fundraising page

In addition, every rider aged over 18 who registers will have the option of being entered into a fantastic competition that has 25 top-quality prizes available including a brand new Brompton bicycle valued at more than £1,000, a High5 nutrition bundle worth £250 and top-of-the-range cycling equipment including a SRAM groupset and Zipp wheels.

Find out more

If you have any questions you can contact our events team on 0131 243 1453 or email [email protected].

Find out more about our events

EMF group photo